As Instagram shifts their focus, it is essential for its users to shift theirs as well. They can mention businesses directly in the Story sticker, give their followers a preview of the account they are supporting and motivate others to do the same. Measure social media marketing performance, Service multiple clients using one platform, Professionalize your collaborations with brands. Once you’ve found a certain comment you want to pin to the top, swipe to the left, and tap on the thumbtack (pin) icon. Alohas ran a giveaway contest and gave participants 3 conditions, one of them was to add a “Support small business” sticker to their Stories, and the other was to follow Alohas on Instagram. Anti-Bullying Features. This feature allows you to create music videos for up to 15-seconds. We created this article where you can find everything that you should know as a marketer about the upcoming API change and what should you in case your plugins stopped working due to this change. With this update, Instagram is allowing IGTV video creators to show advertisements along with their videos, hoping that in return, they will be motivated to bring more high-quality content back. … The questions will appear when you scroll through your own story and swipe up, but also in your mentions, rather than your DMs. This way, any eligible business or creator that has (at least) one eligible product can use shopping tags to drive users from Instagram to their websites to buy the product. Once your shop shows to be eligible and approved, you will receive an email when your shop is converted into an Instagram shop and ready to start customizing. Please note that only people that follow each other on Instagram can use vanish Mode in direct chats. As physical stores being no longer an option, Instagram introduced new simple ways for businesses to continue their business operations online using Order food, Gift card, and Donation stickers. Just open your story and swipe up. Once done, just close that screen. This means that your newly published IGTV video will be seen in your followers’ news feed as well as your profile feed. And relying on hashtags only is not an option anymore. Next time, when someone watches your story, they can tap on the lyrics and continue listening to the song or learning something about the artist itself. When you share your IGTV post to your Instagram Story, it will automatically play a 15-second preview. Send messages, photos and videos to a friend or select group of people. To help advertisers reach new audiences who are exploring something new Instagram decided to bring ads to Explorer. If this feature rolls out, once Instagram detects a link within a caption, they will show a pop-up asking for payment to activate the link. She used @instagram Shopping’s #VirtualTryOn feature, powered by Spark AR, and met her match without stepping foot in a store! According to early adopters, despite helping brands stay connected with their fans, badges seem to be vital to make some money on Instagram. Fast forward 2 weeks, and Alohas gained over 11 thousand followers. To help you stay up-to-date with the latest Instagram updates and adjust your business to them, we put together a list of the latest updates you may not know about and don’t know how to use them. To make Instagram a more friend-and-family zone, Instagram introduces a ‘close friends’ list to let you share stories with a more limited group of people. These new changes in making the platform more influencer friendly are in line with the growth of this industry. For a similar purpose, you can use your link in bio and create a redirect link to your most valued landing page where you want your Instagram followers to continue their interaction with your brand. By continuing to use this site, you consent to this policy. Now my personal page ‘stories’ are also posted to my business account due to the update. You may as well only let people have one account if the new update is going to show everything on both accounts. However, since more people are turning to online shopping, this won’t seem to be a problem for anyone. A message chat editor will appear. So in case you don’t have some of the features we listed, don’t worry – they are coming on your way! If eligible, visit this setup guide to learn how to enable Instagram Shopping. These requirements are now into effect (starting July 9th) in all the countries where Instagram Shopping is supported. Until now, users could support their favorite Instagram creators in Live videos with comments, likes, and donations. With the new camera, you will no longer need to upload a photo or video but you can use the creator tools such as text, stickers or the drawing options to express yourself. Instagram’s direct messages are now accessible through the desktop version of the site. To restrict someone to comment on your posts, navigate through the Privacy tab in Settings where you can set limits and manage interactions with your peers. The goal of the Reels tab is to make it more straightforward to discover short, funny videos from creators, while the Shop tab provides you with an easier way to connect with your favorite brands and buy the products you love. Welcome back to Instagram. Go into Settings -> Display and tap Advanced Select Dark from the Device theme menu, When posting your photo, click on “Advanced Settings” at the very bottom, Under Accessibility you’ll see “Write Alt Text”, Go to Settings -> Privacy -> Restricted accounts, Type in the username you wish to restrict. Simply access your followers list and then you’ll see the Remove button: Instagram introduced a new option of adding alt text to images. So, there are now nine fonts in total for you to choose from when creating your Stories. Instagram is gravitating towards ‘softer’ types of blocks. Now, they are all aggregated in one place. The new layout is massively being rollout for the past few days and it looks like that we will start seeing more and more of this new design. Here is how this sticker appears in the story: So, the idea is to allow marketers to post an Instagram story with the launch sticker that followers can click on it and set up to receive a reminder in their Instagram profile once the product is launched – on the date when the sticker was initially set to finish. This is an already familiar feature we have seen before. This is what makes Explore such a great place to find new products, businesses, creators, etc. In the meantime I ride BMX, represent some cool companies and help them run their socials. Andrew Hutchinson @adhutchinson. This is a great option for D2C – direct to consumer brands who want to immediately engage with a small but private group of users or customers and chat directly about a product feature, current campaign, ask them about a question directly, send them a selfie with the product, etc. By swiping up, you can see the donations by usernames and amounts. This seems like the golden ticket for advertisers because they can easily extend their campaigns using automatic placements with a simple opt-in to reach audiences in Explore. You can set a minimum age restriction for users everywhere, or/and set different limits by specific countries. Instagram users like to connect with brands. The social media platform is constantly evolving, and it’s always better to be in the know. Manage unlimited Facebook, Instagram, Twitter and LinkedIn pages in a single inbox. So with the latest update, creators can record up to 30 seconds of video. The EmbedSocial team is dedicated to exceed your expectations and bring you the most innovative social media tools. Instagram (from Facebook) allows you to create and share your photos, stories, and videos with the friends and followers you care about. Please note that this functionality will not show the username of the person but just their response text. Get up-to-date social media marketing tips delivered straight to your inbox. These guidelines are consistent across live and recorded video on both Facebook and Instagram, and for all types of accounts -- i.e. And if you ask me, it just looks cooler. To access this option, just tap the sticker icon at the top settings bar and click on the Countdown sticker. Instagram announced an augmented reality try-on feature to help shoppers preview how different products will look on their faces before they buy them. In order to support small businesses, Instagram has come up with a “Support small business” sticker. Please note that according to Instagram, 100% of the funds you raise, will go to the nonprofit and will be available in the US with plans to expand the functionality globally. You can find your emails divided into 2 categories: Security emails and Other. Better safe than sorry, right? Next, tap the middle icon to view their Guides. Notice that the fonts no longer appear to have names. With the latest Instagram functionality, fans can now participate in Live broadcastings with badges that they can interact with or even purchase during the live video. It allows you to share photos and videos with a smaller circle of friends and help you stay more connected with them throughout the day. I don’t not want my business followers to see what I’m up to at the weekend or what I’m cooking etc! You will have all the insights needed to learn more about your followers and the actions they are performing and even identify your top followers, Manage every message you get from one inbox, Write the post caption and upload content (photos or videos), It will appear over your story, where you can tap to. The ad product that might attract more creators on the platform is expected to be very similar to the branded content format. But, till now most of the creators were referring to the products they were selling to their inbox or to the brands’ websites. Here are some of the creators in the initial test phase: Aimee Song, Alissa Ashley, Alondra Ortiz, Alyssa Coscarelli, Annabelle Fleur, Ashley Strong, Blair Eadie, Brittany Xavier, Camila Coelho, Candace Parker and more. As far as you know, Reels began as 15-second videos, but now it’s recording time is doubled. Young people face a disproportionate amount of online bullying. With the latest update, you can now scan QR codes from any 3rd-party camera apps capable of reading QR codes. You can also leverage these previews in your Story posts. It takes up to 48 hours to receive a download link. Or better, subscribe for our newsletter and we will bring all new Instagram updates right to your inbox: Get the latest news, tips and tricks about Instagram, Facebook and all social media marketing. chris evans updates shared a video on Instagram: “chris via @scottevansgram instagram stories” • See 179 photos and videos on their profile. Go to Settings -> Business -> Minimum Age. makes your seen messages disappear after you leave a chat thread. So, in order to make IGTV posts more visible to other users and increase their organic reach, Instagram decided to treat them as if they were regular Instagram posts. It was about time, IGTV Shopping is here! Instagram just rolled out IGTV ads to support creators’ investment in IGTV and help them make revenue and facilitate connecting users with their products or ideas. Now everybody will be able to create and post a guide, litteraly by anything. The feature is currently in a roll-out phase and it will start appearing for some creators in the coming weeks. ‘Stories About You’ feature makes it easier than ever to view, reply to and share the Instagram stories that mention your account (note that this applies only for Business or Creator Accounts). Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family. Unfortunately, you can’t turn this feature off. Please note that your Instagram account must be in an available market in order to tag products. Find out how we manage your personal data. It’s now possible to purchase a product without leaving the app, if the business has enabled checkout in the US. Ready to start adding soundtracks to your Instagram Stories? This feature was introduced to fight online bullying without actually having to block an account. You can go to your camera icon and you can film a video and by using the ‘Music’ options you can add filters that respond to the beats in the song. Please note that currently, Instagram Live Shopping is available to all businesses and creators that use Instagram checkout in the US. And here is another good news for creators that use Instagram live! To help you organize those messages and control notifications, Instagram created a new inbox organization that will help you sort your messages based on their importance and priority. It is a win-win situation for both users who want a fast buying experience and brands and influencers that want to monetize from their IGTV channel. March is all about embracing the usage of IGTV options. Here is how to share an Instagram story with your close friends only: Now you have your list and just tap on the ‘Close Friends‘ option in the story when you want to share a story with them. The process is really simple – business and creators add up to 30 products from their collection on live streaming. With the new Commerce Eligibility Requirements, more types of businesses (including creators) can now access Instagram Shopping. Although the feature was initially developed for private Instagram accounts, brands (especially in the e-commerce industry) found a way to use this tool and start a conversation with their fans. Users can access Facebook Shops through Facebook Pages, Instagram accounts or even through Stories and ads. Another new Instagram update to hit the app in June, was shoppable Instagram stories. It will save you plenty of time and effort because everything you need to maintain your Instagram profile will be a click away. If you are still considering how to use Instagram’s new update, we got you covered! After the shopping options for Explore, shopping tags on Stories, and Checkout, Instagram is expanding it’s Shopping features across IGTV. We created a complete guide on how to use IGTV and make the most out of every Live you create and skyrocket your engagement rate. Find out how we manage your personal data. After all, it’s an optional feature. This way people with visual impairments can enjoy the social platform more. To help avoid users’ addictive behavior endlessly scrolling down the Insta app, a few years ago, Instagram introduced the  ‘You’re All Caught Up’ feature to let Instagram users know when they have reached the bottom of their feeds. But with Instagram’s new update, you can share your Live videos immediately after the Live broadcast is over. INTRODUCING REELS . Browse featured articles and topics to learn more about what Instagram has to offer. Once you are all set up, here is what you can do with Creator Studio: Now, I will show you the steps for one of the most useful features in the Creator Studio for Instagram.
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